Wednesday, December 2, 2009

Bowerman and the Men of Oregon or Marketing and Selling Your Handmade Jewelry

Bowerman and the Men of Oregon: The Story of Oregon's Legendary Coach and Nike's Cofounder

Author: Kenny Moor

No man has affected more runners in more ways than Bill Bowerman. During his 24-year tenure as track coach at the University of Oregon, he won four national team titles and his athletes set 13 world and 22 American records. He also ignited the jogging boom, invented the waffle-sole running shoe that helped establish Nike, and coached the US track and field team at the 1972 Munich Olympic Games

With the full cooperation of the Bowerman family and Nike, plus years of taped interviews with friends, relatives, students, and competitors, two-time Olympic marathoner Kenny Moore - himself one of Bowerman's champion athletes - brilliantly re-creates the legendary track coach's life.



Table of Contents:
Acknowledgments     ix
Men of Oregon     1
That Wild Yearning     9
Lizzie and the Governor     17
Wild Bill Meets a Mule Skinner     25
Barbara     32
The University of Oregon     41
Bill Hayward     49
Medford     61
The Tenth Mountain Division     68
First Principles     82
A Friend, a Son, a Community     98
A Dynasty Begins     105
Rome     114
Innovation     123
The 1962 Season     131
The AAU Dictatorship     140
Jogging     146
The Birth of BRS     156
Tokyo     161
A curious Mind     181
Rites of Passage     187
Lessons Inserted     203
Mexico City     214
Enter, Prefontaine     234
BRS Become Nike     257
Munich     273
Transit and Sorrow     305
Legacy     331
Rajneeshpuram     369
Builderman     380
Immortal Messages     399
Index     418

Go to: Bar and Beverage Book or The Comfort Food Cookbook

Marketing and Selling Your Handmade Jewelry: The Complete Guide to Turning Your Passion into Profit

Author: Viki Lareau

Marketing and Selling Handmade Jewelry is the only book that focuses specifically on marketing and selling beading and handmade jewelry in the craft market. Viki Lareau provides practical advice and encouragement to do it right and do it with flair.

  • First Step - Match your design style and time commitment with the appropriate target market.
  • Second Step - Learn the nitty-gritty of setting up a home-based business.
  • Third Step - Develop a distinctive "look" for brochures, ads, hang tags, show signage.
  • Last but not Least - Master the fine are of pricing for profit
The reader will revel in the success stories of women who have made it work. Viki, co-owner of The Bead Factory in Tacoma, Washington, and cofounder of the Puget Sound Bead Festival, has mentored hundreds of beaders and jewelry makers on their way to success.

Talented women everywhere are looking to turn their craft skills into supplementary or primary income. This book is a compilation of Viki's knowledge, wisdom, and experience - an essential business guide for creative jewelry artists.

Detroit News Crafts Blog

If you're serious about starting a jewelry-making business, then the place to start is with [this book].

BellaOnline.com Guide to Jewelry Making

Optimistic, but also straightforward, helpful, and honest.

Monsters and Critics.com

Pricing is always a problem for crafters and here, Lareau's formula comes to the rescue.

BeadUnique

The wealth of useful tips and tricks contained within the pages of the book come to life in stories about women who have been successful at starting and running their jewelry businesses . . . the perfect reference guide for any potential jewelry entrepreneur.



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