Bowerman and the Men of Oregon: The Story of Oregon's Legendary Coach and Nike's Cofounder
Author: Kenny Moor
No man has affected more runners in more ways than Bill Bowerman. During his 24-year tenure as track coach at the University of Oregon, he won four national team titles and his athletes set 13 world and 22 American records. He also ignited the jogging boom, invented the waffle-sole running shoe that helped establish Nike, and coached the US track and field team at the 1972 Munich Olympic Games
With the full cooperation of the Bowerman family and Nike, plus years of taped interviews with friends, relatives, students, and competitors, two-time Olympic marathoner Kenny Moore - himself one of Bowerman's champion athletes - brilliantly re-creates the legendary track coach's life.
Table of Contents:
Acknowledgments ixMen of Oregon 1
That Wild Yearning 9
Lizzie and the Governor 17
Wild Bill Meets a Mule Skinner 25
Barbara 32
The University of Oregon 41
Bill Hayward 49
Medford 61
The Tenth Mountain Division 68
First Principles 82
A Friend, a Son, a Community 98
A Dynasty Begins 105
Rome 114
Innovation 123
The 1962 Season 131
The AAU Dictatorship 140
Jogging 146
The Birth of BRS 156
Tokyo 161
A curious Mind 181
Rites of Passage 187
Lessons Inserted 203
Mexico City 214
Enter, Prefontaine 234
BRS Become Nike 257
Munich 273
Transit and Sorrow 305
Legacy 331
Rajneeshpuram 369
Builderman 380
Immortal Messages 399
Index 418
Go to: Bar and Beverage Book or The Comfort Food Cookbook
Marketing and Selling Your Handmade Jewelry: The Complete Guide to Turning Your Passion into Profit
Author: Viki Lareau
Marketing and Selling Handmade Jewelry is the only book that focuses specifically on marketing and selling beading and handmade jewelry in the craft market. Viki Lareau provides practical advice and encouragement to do it right and do it with flair.
- First Step - Match your design style and time commitment with the appropriate target market.
- Second Step - Learn the nitty-gritty of setting up a home-based business.
- Third Step - Develop a distinctive "look" for brochures, ads, hang tags, show signage.
- Last but not Least - Master the fine are of pricing for profit
Talented women everywhere are looking to turn their craft skills into supplementary or primary income. This book is a compilation of Viki's knowledge, wisdom, and experience - an essential business guide for creative jewelry artists.
Detroit News Crafts Blog
If you're serious about starting a jewelry-making business, then the place to start is with [this book].
BellaOnline.com Guide to Jewelry Making
Optimistic, but also straightforward, helpful, and honest.
Monsters and Critics.com
Pricing is always a problem for crafters and here, Lareau's formula comes to the rescue.
BeadUnique
The wealth of useful tips and tricks contained within the pages of the book come to life in stories about women who have been successful at starting and running their jewelry businesses . . . the perfect reference guide for any potential jewelry entrepreneur.
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