Saturday, November 28, 2009

The Snowball or Hot Flat and Crowded

Outliers: The Story of Success

Author: Alice Schroeder

In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. Along the way he explains the secrets of software billionaires, what it takes to be a great soccer player, why Asians are good at math, and what made the Beatles the greatest rock band.
Brilliant and entertaining, OUTLIERS is a landmark work that will simultaneously delight and illuminate.

The New York Times - David Leonhardt

has much in common with Gladwell's earlier work. It is a pleasure to read and leaves you mulling over its inventive theories for days afterward.

Publishers Weekly

Signature

Reviewed by Leslie Chang

In Outliers, Gladwell (The Tipping Point) once again proves masterful in a genre he essentially pioneered-the book that illuminates secret patterns behind everyday phenomena. His gift for spotting an intriguing mystery, luring the reader in, then gradually revealing his lessons in lucid prose, is on vivid display. Outliers begins with a provocative look at why certain five-year-old boys enjoy an advantage in ice hockey, and how these advantages accumulate over time. We learn what Bill Gates, the Beatles and Mozart had in common: along with talent and ambition, each enjoyed an unusual opportunity to intensively cultivate a skill that allowed them to rise above their peers. A detailed investigation of the unique culture and skills of Eastern European Jewish immigrants persuasively explains their rise in 20th-century New York, first in the garment trade and then in the legal profession. Through case studies ranging from Canadian junior hockey champions to the robber barons of the Gilded Age, from Asian math whizzes to software entrepreneurs to the rise of his own family in Jamaica, Gladwell tears down the myth of individual merit to explore how culture, circumstance, timing, birth and luck account for success-and how historical legacies can hold others back despite ample individual gifts. Even as we know how many of these stories end, Gladwell restores the suspense and serendipity to these narratives that make them fresh and surprising.

One hazard of this genre is glibness. In seeking to understand why Asian children score higher on math tests, Gladwell explores the persistence andpainstaking labor required to cultivate rice as it has been done in East Asia for thousands of years; though fascinating in its details, the study does not prove that a rice-growing heritage explains math prowess, as Gladwell asserts. Another pitfall is the urge to state the obvious: "No one," Gladwell concludes in a chapter comparing a high-IQ failure named Chris Langan with the brilliantly successful J. Robert Oppenheimer, "not rock stars, not professional athletes, not software billionaires and not even geniuses-ever makes it alone." But who in this day and age believes that a high intelligence quotient in itself promises success? In structuring his book against that assumption, Gladwell has set up a decidedly flimsy straw man.

In the end it is the seemingly airtight nature of Gladwell's arguments that works against him. His conclusions are built almost exclusively on the findings of others-sociologists, psychologists, economists, historians-yet he rarely delves into the methodology behind those studies. And he is free to cherry-pick those cases that best illustrate his points; one is always left wondering about the data he evaluated and rejected because it did not support his argument, or perhaps contradicted it altogether. Real life is seldom as neat as it appears in a Malcolm Gladwell book. (Nov.)

Leslie T. Chang is the author of Factory Girls: From Village to City in a Changing China (Spiegel & Grau).

Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Ellen Gilbert - Library Journal

Let's cut to the chase and say that all libraries should buy this book, if only because people will be asking for it. Gladwell, New Yorker staff writer, TEDTalks (Technology, Entertainment, Design) personality, and author of the best sellers The Tipping Point and Blink, has, well, reached a tipping point in the consciousness of observers of popular culture. Following a format similar to his previous books, Gladwell gloms onto an apparent phenomenon-in this case people who seem significantly different from other people, whether for good or for ill-and offers what we're all apparently supposed to believe are startlingly logical explanations for why they stand out. Gladwell's reasons have largely to do with things like where they come from and what month they were born in. It's all very readable, but not particularly surprising. No matter, libraries will need to acquire it. [See Prepub Alert, LJ7/08.]

Kirkus Reviews

There is a logic behind why some people become successful, and it has more to do with legacy and opportunity than high IQ. In his latest book, New Yorker contributor Gladwell (Blink, 2005, etc.) casts his inquisitive eye on those who have risen meteorically to the top of their fields, analyzing developmental patterns and searching for a common thread. The author asserts that there is no such thing as a self-made man, that "the true origins of high achievement" lie instead in the circumstances and influences of one's upbringing, combined with excellent timing. The Beatles had Hamburg in 1960-62; Bill Gates had access to an ASR-33 Teletype in 1968. Both put in thousands of hours-Gladwell posits that 10,000 is the magic number-on their craft at a young age, resulting in an above-average head start. The author makes sure to note that to begin with, these individuals possessed once-in-a-generation talent in their fields. He simply makes the point that both encountered the kind of "right place at the right time" opportunity that allowed them to capitalize on their talent, a delineation that often separates moderate from extraordinary success. This is also why Asians excel at mathematics-their culture demands it. If other countries schooled their children as rigorously, the author argues, scores would even out. Gladwell also looks at "demographic luck," the effect of one's birth date. He demonstrates how being born in the decades of the 1830s or 1930s proved an enormous advantage for any future entrepreneur, as both saw economic booms and demographic troughs, meaning that class sizes were small, teachers were overqualified, universities were looking to enroll and companies were looking foremployees. In short, possibility comes "from the particular opportunities that our particular place in history presents us with." This theme appears throughout the varied anecdotes, but is it groundbreaking information? At times it seems an exercise in repackaged carpe diem, especially from a mind as attuned as Gladwell's. Nonetheless, the author's lively storytelling and infectious enthusiasm make it an engaging, perhaps even inspiring, read. Sure to be a crowd-pleaser.



Table of Contents:

Introduction The Roseto Mystery: "These people were dying of old age. That's it" 3

Pt. 1 Opportunity

1 The Matthew Effect: "For unto everyone that hath shall be given, and he shall have abundance. But from him that hath not shall be taken away even that which he hath." - Matthew 25:29 15

2 The 10,000-Hour Rule: "In Hamburg, we had to play for eight hours" 35

3 The Trouble with Geniuses, Part 1: "Knowledge of a boy's IQ is of little help if you are faced with a formful of clever boys" 69

4 The Trouble with Geniuses, Part 2: "After protracted negotiations, it was agreed that Robert would be put on probation" 91

5 The Three Lessons of Joe Flom: "Mary got a quarter." 116

Pt. 2 Legacy

6 Harlan, Kentucky: "Die like a man, like your brother did!" 161

7 The Ethnic Theory of Plane Crashes: "Captain, the weather radar has helped us a lot" 177

8 Rice Paddies and Math Tests: "No one who can rise before dawn three hundred sixty days a year fails to make his family rich" 224

9 Marita's Bargain: "All my friends now are from KIPP" 250

Epilogue: A Jamaican Story: "If a progeny of young colored children is brought forth, these are emancipated" 270

Notes 287

Acknowledgments 297

Index 301

Books about: Generation Text or Managing Humans

The Snowball: Warren Buffett and the Business of Life

Author: Thomas L Friedman

Here is THE book recounting the life and times of one of the most respected men in the world, Warren Buffett. The legendary Omaha investor has never written a memoir, but now he has allowed one writer, Alice Schroeder, unprecedented access to explore directly with him and with those closest to him his work, opinions, struggles, triumphs, follies, and wisdom. The result is the personally revealing and complete biography of the man known everywhere as “The Oracle of Omaha.”

Although the media track him constantly, Buffett himself has never told his full life story. His reality is private, especially by celebrity standards. Indeed, while the homespun persona that the public sees is true as far as it goes, it goes only so far. Warren Buffett is an array of paradoxes. He set out to prove that nice guys can finish first. Over the years he treated his investors as partners, acted as their steward, and championed honesty as an investor, CEO, board member, essayist, and speaker. At the same time he became the world’s richest man, all from the modest Omaha headquarters of his company Berkshire Hathaway. None of this fits the term “simple.”

When Alice Schroeder met Warren Buffett she was an insurance industry analyst and a gifted writer known for her keen perception and business acumen. Her writings on finance impressed him, and as she came to know him she realized that while much had been written on the subject of his investing style, no one had moved beyond that to explore his larger philosophy, which is bound up in a complex personality and the details of his life. Out of this came his decision to cooperate with her on the book about himself thathe would never write.

Never before has Buffett spent countless hours responding to a writer’s questions, talking, giving complete access to his wife, children, friends, and business associates—opening his files, recalling his childhood. It was an act of courage, as The Snowball makes immensely clear. Being human, his own life, like most lives, has been a mix of strengths and frailties. Yet notable though his wealth may be, Buffett’s legacy will not be his ranking on the scorecard of wealth; it will be his principles and ideas that have enriched people’s lives. This book tells you why Warren Buffett is the most fascinating American success story of our time.


The New York Times - Janet Maslin

[Buffett's] opinions are so hotly sought that The Snowball, a biography with which he has enthusiastically cooperated, would be of interest even if it answered only softball questions. It approaches him seriously, covers vast terrain and tells a fascinating story. Mr. Buffett made a smart choice when he chose Alice Schroeder as his Boswell. Yes, he found an appreciative biographer with whom he seems to have a warm rapport. But he also found a writer able to keep pace with the wild swerves in the Buffett story and the intricacies of Mr. Buffett's Berkshire Hathaway business empire. Ms. Schroeder is as insightful about her subject's precise anticipation of current financial crises as she is about his quirky personal story. And she is a clear explicator of fiscal issues. This sprawling, colorful biography will mesmerize anyone interested in who Mr. Buffett is or how he got that way.

The Washington Post - James Rosen

The Snowball, whose title is derived from one of the Oracle's homespun aphorisms—"Life is like a snowball. The important thing is finding wet snow and a really long hill"—marks a titanic achievement of research and reporting. It's the definitive portrait of a complex man of simple tastes, a power player who trembled from anxieties worthy of Charlie Brown, a triumphant outsider who revolutionized Wall Street from a modest office in Omaha, a money-obsessed genius who amassed unprecedented wealth and then gave it all away. To be sure, Schroeder could have used an editor; at 960 pages, her book devotes pages and pages of description, however thoroughly researched, to peripheral characters, family histories and houses that could have been sketched, no less ably or helpfully, in a few sentences…But if the replication of any great achievement first requires knowledge of how it was done, then The Snowball, the most detailed glimpse inside Warren Buffett and his world that we likely will ever get, should become a Bible for capitalists.

Publishers Weekly

Successful investor Warren Buffett sits down with author Schroeder to give readers deep and erudite insights into his work and personal life. Detailing his views on current trends in the economy and society, Buffet speaks with tremendous wisdom about everything from his family to his business ethics. Richard McGonagle gives an eloquent, straightforward reading. He has a knack for delivering words with a profound importance in his voice, drawing in listeners and holding their interest for hours. Schroeder reads her introduction and sets the tone for this revealing biography. A Bantam hardcover (reviewed online). (Oct.)

Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.



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