Business in Asia-Pacific: Text and Cases
Author: Sonia El Kahal
This book synthesizes an account of the Asia Pacific business environment with an analysis of management styles and decision-making techniques. The writing style is clear and easy to read throughout, and the author employs a variety of teaching and learning aids including case material, learning objectives, and chapter exercises which will help the student to take a more active approach to studying this popular topic on business and management courses.
Book about: Learning PHP and MySQL or Crisis Core Final Fantasy VII
Strategic Marketing: Creating Competitive Advantage
Author: Douglas West
Suitable for both undergraduate and postgraduate marketing students, Strategic Marketing examines the key aspects of traditional marketing strategy topics and presents an assessment and synthesis of recent thinking.
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