Friday, December 12, 2008

Issues in Economics Today or Strategy

Issues in Economics Today

Author: Robert Guell

Robert Guell's Issues in Economics Today, 2e employs a unique format that allows instructors and students the flexibility to choose which issues they wish to cover in their one-semester survey course. The book begins with eight intensive core theory chapters followed by thirty shorter issues chapters that can be easily mixed and matched to create a customized course syllabus. Two additional issues chapters can be found on the book's website. In the preface, the author provides a list of suggested issues to cover in a course with specific themes, such as social policy, international issues, or business. For those instructors who want to "do it themselves," the author has also included a grid that shows which theory chapters need to be mastered before moving on to each issue.Instructors and students alike will appreciate the solid theoretical foundation as well as the intriguing and timely economic issues explored in the book, such as sports, education, and crime.



Table of Contents:
PrefaceIssues Chapter Grid Suggested Issues for Themed Courses I. Theory Chapters 1: Economics: The Study of Opportunity Cost 2: Supply and Demand 3: Elasticity, Consumer Surplus, and Producer Surplus 4: Production and Costs 5: Perfect Competition and Monopoly 6: Macroeconomic Vocabulary 7: Interest Rates and Present Value 8: Aggregate Supply and Aggregate Demand II. Issue Chapters Part 1: Macroeconomic Issues 9: Federal Spending 10: Federal Deficits, Surpluses, and the National Debt 11: Fiscal Policy 12: Monetary Policy 13: Overstatement of the Cost of Living by the CPI Part 2: International Issues 14: International Trade 15: International Monetary Fund 16: NAFTA, GATT, and the WTO Part 3: Externalities and Market Failure 17: Tobacco, Alcohol, Illegal Drugs, and Prostitution 18: Environment Part 4: Health Issues 19: Health Care 20: Government Provision of Health Insurance 21: The Economics of Prescription Drugs Part 5: Governmental Solutions to Societal Problems (and more...)

Interesting textbook: Better Homes and Gardens New Grilling Book or Foods to Fight Cancer

Strategy: A View from the Top (An Executive Perspective)

Author: Cornelis A de Kluyver

This text is a short, up-to-date, practitioner oriented guide to strategy formulation for the established executive.

This edition focuses on strategic “ecosystems,” global tectonics, formulating a base unit strategy, global strategy formulation, shaping the portfolio, and managing the portfolio.

This is intended for practicing executives getting ready to assume executive responsibilities.



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