Introduction to Animal Science or Strategic Management in the Hospitality Industry

Introduction to Animal Science: Global, Biological, Social and Industry Perspectives

Author: W Stephen Damron

Introduction to Animal Science: Global, Biological, Social and Industry Perspectives, 4e features the most comprehensive, up-to-date coverage of the traditional disciplines that are so essential to a solid foundation in Animal Science: nutrition, digestion, feeds, genetics, reproduction, disease, and animal behavior. Species-focused chapters include the major species (horse, dairy cattle, beef cattle, sheep, goat, poultry, and swine) and the minor species (aquaculture, pets/companion animals, the lamoids, and rabbits).

Anyone involved in Animal Science and World Agriculture

Interesting textbook: Olives Table or Salmon

Strategic Management in the Hospitality Industry

Author: Michael D Olsen

Combining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance.  Placing a responsibility on the reader, the book offers a combination of cumulative learning exercises, simulated decision making settings, and a book specific website. This edition clearly discusses the role of strategy in creating firm value and growth and stresses the relationship between leadership theory, strategic thinking and financial management.   Discusses strategic management for the hospitality industry based on25 years of research within the industry.  Offers material that has been validated in a scientific manner and combines the best research and experience to date, both within the hospitality industry and the field of strategy.  Looks at strategy as a means of creating firm value and growth.  Discusses how strategic management is a function of the cognitive, experiential and informational skills of the manager.  Based on scientific research within the industry, this book outlines a strategic model that can be used to improve decision making and policy within the hospitality field.

Table of Contents:

	Acknowledgments
	Preface
1	Strategic Management in the Hospitality Industry	1
2	Thinking Strategically: A Working Model	45
3	Environmental Assessment: Conceptual Tools	68
4	Environmental Scanning: Identifying Forces Driving Change	97
5	Choosing Competitive Methods: Portfolios of Products and Services	140
6	Core Competencies as Competitive Methods	172
7	Strategy Implementation: Realizing Intended Strategy	205
8	Integrating Strategic Change: Realizing Intended Strategy	237
9	Managing Service Quality	259
10	Globalization, Multinationals, and Corporate Strategies	281
11	Leadership and Strategy: Challenges for Tomorrow's Manager	308
	Appendix	371
	Index	379